Where to buy potato bread

Table 4 has captured the respondents' assessment of the appropriateness of the various OFSP bread characteristics by gender, together with the Mann—Whitney test results for significant differences between genders. Bolded values indicate key distinctions discussed further in the text. An earlier finding by Wanjuu et al. In addition, only about 8. We estimated the means drops for the levels that are not JAR i.

Figure 1 summarises the results of the penalty analysis. The horizontal axis presents the percentage of respondents rating the product characteristic, while the mean drops are presented in the vertical axis. These characteristics, therefore, provided OFSP bread manufacturers a tool for market segmentation. Figure 2 presents the aggregate hierarchical value map HVM of the whole sample, including male and female purchasers.

The most important characteristics i. Size of arrow denotes relative importance of the construct. Okello et al. Thus, it is possible that the high ranking of these features by a large proportion of respondents was related to the priming experience.

This might also be said of the product features — brand, ingredients and price — which were discussed during the study's introduction. The dominant association depicted by the size of arrows of the bread features and its benefits in the minds of respondents are twofold.

There were several other marked differences between male and female HVMs. First, the male HVM had fewer consequences 13 compared to the female HVM 17 , suggesting greater complexity in the way mental constructs relating the purchase of OFSP bread are linked for female consumers than their male counterparts. Clearly, there were differences in the psychosocial factors driving the decision to purchase OFSP bread between male and female purchasers.

There were also significant differences by gender in the organisation of mental constructs relating to purchase of OFSP bread. The OFSP bread, then marketed only in Nairobi, was in its infancy and a new concept to consumers, hence the choice of the analytical techniques. These benefits were in turn associated with several life goals consumers aspire for, including prosperity, good health, good social status in the society, happiness and long life.

This study, therefore, concluded that the purchase of OFSP bread was driven by its inherent quality characteristics, of which sensory attributes play a major part.

Several implications have been drawn from the results of this study. First, results clearly provided a number of levers — in terms of quality characteristics — to pull in the refinement and reformulation of the OFSP bread. Moreover, advertisements explaining the benefits of low salt and sugar content in bread could increase consumer knowledge and potentially expand the client base. This would reduce reliance on more expensive wheat flour.

Janet Mwende: Data curation equal ; formal analysis equal ; investigation supporting. Jan W. Guy Hareau: Resources equal. Simon Heck: Funding acquisition supporting ; project administration supporting ; resources equal. All respondents provided written informed consent to participate in the study. The bread sample and water used in the study were approved for human consumption by the Kenya Bureau of Standards and were on display for sale to the consumers by Tuskys Supermarket at the time it was picked from the store shelf.

The authors thank Tuskys Supermarkets management for granting permission to conduct the interviews within their stores. We especially gratefully thank Mr. Consequently, it is incredibly genetically diverse. Its flesh colour can be white, yellow, orange or purple. National Center for Biotechnology Information , U. Int J Food Sci Technol. Published online Nov 5. Author information Article notes Copyright and License information Disclaimer. Box , Kampala Uganda,.

Box , Nairobi Kenya,. Julius Juma Okello, Email: gro. Corresponding author. Open in a separate window. Sampling and data The study was conducted during May in Tuskys supermarket stores in Nairobi, Kenya. Raisin Bread. Rye Breads. Sourdough Bread. Texas Toast. Wheat Bread. White Bread. Whole Grain Breads. Aunt Millie's. Bakery On Main. Old Tyme.

Pepperidge Farm. Sara Lee. All Deals. Does Not Contain Soy. Does Not Contain Tree Nuts. Low Sodium. No Artificial Colors. No Artificial Sweeteners. No High Fructose Corn Syrup. Room Temperature. I recommend oiling your fingers when you start to shape the rolls, as the dough can be a bit sticky.

I did use butter in place of the shortening. I put them into cake pans--a dozen in one pan, and a bakers dozen in the other pan. Everyone raved about the rolls, so this one is a keeper! Read More. Most helpful critical review Big Mamma. Rating: 1 stars. Don't know what I did wrong. Rolls tasted like cardboard! Reviews: Most Helpful.

Ali Crandall. These make very nice rolls - rave reviews at the party I took them too. Half of them I rolled into balls and put in a 9-inch round pan. The other half I rolled out, cut into circles and then folded in half these made for great sandwich rolls! I followed the recipe except that I substituted some of the white flour with whole wheat flour. Best rolls ever!

These rolls are amazing! Soft and fluffy. The perfect dinner roll. If they aren't fluffy, you have used too much flour. The dough should be a little sticky. I have found my new favorite roll recipe. These rolls are great! I made them as the recipe was written for family Easter dinner and everybody raved about them, none left over! Save It Print.

Prep Time 50 mins. Cook Time 45 mins. Rising Time 2 hrs 45 mins. Total Time 4 hrs 20 mins. Servings 12 servings. Yield 2 loaves. Cook, peel, and mash the potato:. Heat the milk, whisk in mashed potato:. Add yeast and 2 cups of flour:. Add the remaining flour and knead:. Let the dough rise:. Divide the dough and place in loaf pans:.

Let the dough rise again:. Preheat the oven:. Bake the loaves:. Cool the loaves:. Nutrition information is calculated using an ingredient database and should be considered an estimate. In cases where multiple ingredient alternatives are given, the first listed is calculated for nutrition. Garnishes and optional ingredients are not included. Rate This Recipe. I don't like this at all. It's not the worst. Sure, this will do.

I'm a fan—would recommend. I love it! Thanks for your rating! Show Full Recipe. Your Privacy Rights.